Hip-Hop and Rnb parties are (now) looking good.
Creative Director, Art Director & Motion
Everyone has a b-side, a darkest part. It’s that DNA that lives within this brand.
Role — Creative Director, Art Director, Motion GFX
Agency — 27CO.
After 3 years of existence, Swag on wanted to change their look and overall communication. They wanted to be more adult, more powerful. That’s how the “uniques” were born.
It’s an attitude, a way of living. It’s a statement. An urban tribe, made of those that live the night, listen the music, feel the vibe.
Across different platforms and social networks, with this refreshment, the entire communication of Swag On became more distinct, more exclusive. Welcome to Swag On.